Total store revenue · Shopify
Near-launch to 4.1× ROAS in 16 weeks.
Total store revenue · Shopify
A near-launch fermented-skincare brand starting from almost zero — a great formula and no proven ad system to scale it.
A launch that had to prove itself.
The founder had a standout fermented formula and early organic buzz, but paid was starting from scratch: no tested creative, no funnel, no data. Everything had to be built from the ground up without burning the launch runway.
I had a formula I believed in and almost no runway to waste. I needed a system that could scale from zero without gambling the whole launch.
What we built in 16 weeks.
Near-launch to 4.1× in 16 weeks.
Early weeks were pure learning. Once the science-led hooks landed, the account scaled fast from near-zero to a stable 4.1× by week 16.
"They took us from no paid presence to a launch that scaled cleanly. We grew fast without ever gambling the runway I couldn't afford to lose."
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